Let’s learn about business turnaround
The majority of students in my MBA program work in the automotive industry — engineering, marketing, purchasing, IT, you name it. Naturally, the focus of many courses is on the auto industry. Several friends in the WSU program have noted the same thing.
It’s a little frustrating sometimes and not just because I do not work in the industry nor do I ever plan to. Of course, it would be nice to experience more diverse subject matter, but I understand these programs are catering to their customers. My problem is that so little of what we learn is timely or practical; we are on the brink of some major changes in the industry, yet there doesn’t seem to be any effort to update the curriculum accordingly. It’s severely lagging. Lean manufacturing? Supply chain management? Yeah, I get all the concepts. Let’s talk about what’s going on now and what we can do about it.
Fortunately for MBA students at UD-Mercy, someone over there gets it. They’ve developed a business-turnaround curriculum with the assistance of the Chicago-based Turnaround Management Association. The new MBA and certificate program is the first of its kind in the nation, covering issues such as business and bankruptcy law, crisis cash and accounting management, motivation, negotiations management and corporate restructuring (see the January 2nd Crain’s article for more information). I hope other schools start implementing similar programs — I can get on board with this type of curriculum.